JT Ippolito

Multitrepreneur, Speaker, Media Disrupter, Consultant, 5 Time consecutive #1 international Author

JT Ippolito is the CEO and Founder of Media Marketing Management. He is a Multitrepreneur, Speaker, Media Disrupter, 4 Time #1 Best Selling Author, and  IT and Online Marketing Consultant.

His companies specialize in cross channel marketing that is designed to help companies increase their revenue with his proprietary ideas, tactics and strategies.

Create Trust With Video Testimonials

Yesterday your co-worker spent 10-minutes raving about her new dentist. Last week, your neighbor mentioned a great plumber that fixed a leaky pipe on a holiday weekend. When a friend, family member or co-worker recommends a business or service, we feel confident in the business. Our trust in our neighbor often transfers to the plumber, he used—meaning we will call that plumber when we need a new faucet installed.

Video testimonials work much like traditional referrals and online reviews with the added benefit that they can be easily shared across multiple channels:

  • Posted on your company website
  • Shared on Facebook, LinkedIn, YouTube and Twitter
  • Sent by email directly to prospects and customers
  • Transcribed into brochures, flyers and direct mail marketing
  • Played in your store or showroom                                                                                                                                                                                                                                                                               

    Turn your buyers
    into storytellers

    An effective video strategy balances top-notch production quality with scalability and most importantly—affordability. Even if you have never developed a video before, it’s very simple to get started.

    Gone are the days where high-quality equipment and complex processes are required to create a professional video.                                                                                                                                                                                                                                                                                                    

    Capture Emotion

    Video, the highest converting marketing tactic today, gives you the power to show, not just tell your prospects about your business. It engages more senses than other marketing tactics by using sight, sound, and motion. The movement, non-verbal signals, and background music create emotion and engagement. Even the customer's fumbles and missteps during recording confer feelings to the viewer.

    With Media Marketing Management, you can capture these feelings and communicate them to potential clients. Our process for creating, editing and producing video is easy. The solution provides you with simple tools to capture the customer on camera. Then, you turn it over to our professional video team. We add the branding and effects needed to assemble a credible but professional video to promote your business.

Copyright © 2013  - Joe Ippolito JTIppolito.com